Fewer Titles for Electronic Arts in the Future

chevalier · Mon, 14th Dec '09, 8:45pm

Electronic Arts intends to focus on fewer titles, as well as to focus more on digital distribution. Here's a snip:

NEW YORK, Dec 1 (Reuters) - Electronic Arts Inc (ERTS.O) sees a future where its online and mobile games are as critical as "Madden NFL" and other console games as the company focuses on building core franchises and winnows its number of titles, said Chief Executive John Riccitiello.

EA currently publishes more than 50 titles and plans to cut that back to about 40 next fiscal year to focus on quality games. Riccitiello said he could see EA publishing even fewer titles going forward.

Read the rest at Reuters.

*Ziad* · Tue, 15th Dec '09, 4:43pm

Why do I get the feeling this means they'll focus exclusively on milking their 20-year-old franchises and the games that will be cut are the original, interesting, non-franchise ones?

Oh wait, I know why. Because Riccitiello said it himself.

"the company focuses on building core franchises [...] focus on quality games."

Sigh.

No wonder they're cutting back though, what with all the layoffs and closing entire studios like Pandemic.

Mon, 14th Dec '09, 8:45pm	#1
chevalier SPS Account Holder Senior News Editor Join Date: Dec 2002 Location: I wish I were in the land of coffee... Age: 27 Posts: 16,570 Rep Power: 27	Fewer Titles for Electronic Arts in the Future Electronic Arts intends to focus on fewer titles, as well as to focus more on digital distribution. Here's a snip: NEW YORK, Dec 1 (Reuters) - Electronic Arts Inc (ERTS.O) sees a future where its online and mobile games are as critical as "Madden NFL" and other console games as the company focuses on building core franchises and winnows its number of titles, said Chief Executive John Riccitiello. EA currently publishes more than 50 titles and plans to cut that back to about 40 next fiscal year to focus on quality games. Riccitiello said he could see EA publishing even fewer titles going forward. Read the rest at Reuters.

Tue, 15th Dec '09, 4:43pm	#2
Ziad SPS Account Holder I speak in rebuses Join Date: Aug 2004 Location: Montreal Age: 29 Posts: 4,097 Rep Power: 15	Why do I get the feeling this means they'll focus exclusively on milking their 20-year-old franchises and the games that will be cut are the original, interesting, non-franchise ones? Oh wait, I know why. Because Riccitiello said it himself. "the company focuses on building core franchises [...] focus on quality games." Sigh. No wonder they're cutting back though, what with all the layoffs and closing entire studios like Pandemic.